Privacy Policy

Last updated: July 19, 2026

1. Introduction

Welcome to B2B Ads (“we,” “our,” or “us”). We are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at b2bads.com (the “Site”).

2. Information We Collect

We may collect information about you in a variety of ways:

  • Usage Data: We automatically collect certain information when you visit the Site, including your IP address, browser type, operating system, referring URLs, pages viewed, and the dates/times of your visits.
  • Cookies & Tracking: We use cookies, web beacons, pixels, and similar tracking technologies to collect information about your browsing activity, both on our Site and, through our advertising partners, across other sites and platforms.
  • Visitor Identification Data: We use third-party visitor-identification and data-enrichment services that may match your visit to business information such as your company name, industry, size, job title, and professional profile. This can associate an otherwise anonymous visit with an identifiable person or organization. See Section 5 for details.
  • Advertising & Analytics Data: Through the tools listed in Section 5, we and our partners collect device identifiers, cookie IDs, on-site behavior, and conversion events used for analytics, measurement, and advertising.
  • Voluntarily Provided Data: Any information you voluntarily submit through forms on the Site, such as your name, email address, mobile phone number, or message.

3. How We Use Your Information

  • To operate, maintain, and improve the Site
  • To analyze usage trends and user behavior
  • To identify the companies and professionals visiting the Site and to understand our audience
  • To measure, target, and optimize advertising, including building and serving retargeting audiences on third-party platforms
  • To respond to inquiries you submit through our forms
  • To send periodic communications, including SMS marketing messages, if you opt in
  • To comply with legal obligations

4. Third-Party Services

We may use third-party analytics services (such as Google Analytics) that collect, monitor, and analyze usage data. These services may use cookies and similar technologies. The specific services we use, and how to opt out, are described in Section 5.

5. Analytics, Advertising & Visitor Identification

To understand our audience and run advertising, we use the following third-party services. Each may collect data through cookies, pixels, and similar technologies, and may process it on their own servers under their own privacy policies:

  • Google Analytics (Google LLC): website analytics and usage measurement. See the Google Privacy Policy. You can opt out with the Google Analytics Opt-out Browser Add-on.
  • Meta Pixel (Meta Platforms, Inc.): conversion measurement and retargeting audiences for ads on Facebook and Instagram. This shares event and identifier data with Meta. See the Meta Privacy Policy and manage preferences in Meta Ad Settings.
  • LinkedIn Insight Tag (LinkedIn Corporation): conversion measurement and retargeting audiences for ads on LinkedIn. This shares event and identifier data with LinkedIn. See the LinkedIn Privacy Policy and manage preferences in your LinkedIn Ad Settings.
  • SlickText (Slick Innovations, LLC): SMS marketing, subscriber management, and text-message delivery. If you opt in, SlickText processes your mobile phone number, subscription status, and SMS interactions on our behalf. See the SlickText Privacy Policy.
  • Visitor identification & enrichment: we use services that identify visiting companies and professionals by matching your IP address and related signals to business data. This may associate your visit with your name, employer, or job title.

Because Meta Pixel, the LinkedIn Insight Tag, and our visitor-identification tools share personal information with third parties for advertising, these activities may be considered a “sale” or “share” of personal information under certain laws (see Section 7). We do not sell your personal information for money.

6. Data Retention

We retain your information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Data held by the third-party services in Section 5 is retained according to their own policies.

7. Your Rights & Choices

Depending on your jurisdiction, you may have the right to access, correct, delete, or restrict the processing of your personal data, and to object to certain processing. To exercise these rights, please contact us using the information below.

  • Cookies: you can disable or delete cookies through your browser settings. Blocking cookies may limit some Site functionality.
  • Advertising opt-outs: you can opt out of interest-based advertising through the tools linked in Section 5, and through the Digital Advertising Alliance and Your Online Choices (EU).
  • SMS marketing: you can opt out at any time by replying STOP to any SMS message. Reply HELP for help. Message and data rates may apply.
  • California residents (CCPA/CPRA): because our advertising and visitor-identification tools may “share” or “sell” personal information for cross-context behavioral advertising, you have the right to opt out. To do so, adjust the advertising controls above or contact us at hello@b2bads.com with the subject “Do Not Sell or Share My Personal Information.”
  • EU/UK/EEA residents (GDPR): where required, we rely on your consent for advertising and non-essential cookies, and on our legitimate interests for analytics and audience understanding. You may withdraw consent at any time.

8. International Data Transfers

We are based in the United States, and the third-party services in Section 5 (including Google, Meta, LinkedIn, SlickText, and our enrichment providers) process data in the United States and other countries. If you access the Site from outside the United States, your information may be transferred to, stored, and processed in a country with different data-protection laws than your own.

9. Children’s Privacy

Our Site is not intended for children under 13. We do not knowingly collect personal information from children under 13.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page with an updated “Last updated” date.

11. Contact Us

If you have questions about this Privacy Policy, or wish to exercise your privacy rights, please contact us at hello@b2bads.com.